THE PROBLEM
Business ownership is
officially classified as
an extreme occupation
It creates extreme rewards, with extreme stressors.
This can lead to conflicting experiences of
flourishing and ill-being. This impacts actual and
perceived performance at home and in business.

THE SOLUTION
Mind Your Business is a course informed by award-winning research from a team of researchers at Durham University.
This course looks at the tensions, rewards and stressors of the whole of a business owner’s work and home life together, not just one area in isolation.
It explores being and doing – helping people decide how best for them to make decisions based on why they started in the first place, rather than teaching them technical skills to use in their practical tasks.
Founded by Professor Pablo Munoz, and entrepreneurs Kat Sykes and Jason Smith, MYB Business Development delivers the Mind Your Business course to founders, support professionals and educational institutions in the UK and internationally.


Who is the programme for?
Mind Your Business is for you if you are…
A founder, business owner or entrepreneur
Looking for ways to make your business operation and growth match what you want from your work-life mix?
Learn more about:
- Reset retreat
- Founders programme
- Resources
In business support, an incubator or accelerator
Looking for ways to give your customers what they need to improve their personal and business performance?
Learn more about:
- Keynote talk/workshop
- Bootcamp
- Founders programme
- Incubation methodology
- Tailored programmes
- Consultancy and CPD
A business advisor, mentor or coach
Looking for a concrete framework to get deep transformation for your customers, in their work-life mix?
Learn more about:
- Training Certification and CPD
A university or researcher
Looking for a vehicle to help students understand how to navigate the interconnectedness of self, employees and people, to improve their performance outcomes after their study?
Learn more about:
- Executive courses
- Collaborative research projects
A school or college
Looking for a framework to help pupils improve their personal skills for employment and self-employment?
Learn more about:
- Workshops and programmes
What causes deterioration of self-worth for business owners?

How does the programme address this?
MIND Your Business covers six topics
The course differs from what other business support offers.
This course looks at the tensions, rewards and stressors of the whole of a business owner’s work and home life together, not just one area in isolation. It explores being and doing – helping people decide how best for them to make decisions based on why they started in the first place, rather than teaching them technical skills to use in their practical tasks.

Awareness
Why do I feel the way I do?

Resourcing
What do I already have around me that I can rely on when life happens?

Modelling
What are my real KPIs?

Planning
What do my KPIs look like in daily life?

Contingency
What can I do when stuff inevitably hits the fan in my personal and work life?

Commitment
What can I do to make it easier to keep myself using this approach and improving it?

